On-demand laundry service Ahlijasa outshined nine other finalists in the Startup World Cup regional competition in Jakarta on Tuesday (24/08) to win the right to represent Indonesia at the final in San Francisco, California, in March 2017.
The championship, organized by United States-based Fenox Venture Capital in partnership with Indonesia’s Creative Economy Agency (Bekraf), picked 10 regional finalists after evaluating proposals from hundreds by startups from South East Asian countries, including the Philippines, Malaysia and Singapore.
The winner will compete against finalists from 12 countries for $1 million in prize money. The next round of the competition will take place in Tokyo at the end of September.
A panel of judges selected the winner based on its potential business growth. Ahlijasa claims very strong potential business growth, as it targets a growing market in coming years.
The 10 finalists were Ahlijasa, Qlue (a social media app connecting government officials with people on neighborhood level), U-hop (a Philippines-based on-demand ride service app), ProSehat (an online marketplace for health care products and services), Kashmi (a Singapore-based mobile payment service), Talenta (a startup focused on human resources services), RecomN/Sejasa (a Malaysian-based service marketplace connecting users with service providers), KlikDaily (a mobile app for consumer products), Kioson (an online marketplace connecting users with small businesses) and Taralite (a peer-to-peer lending startup).
The finalists had to pitch their business plans in front of a panel of five judges, including Singapore-based Northstar Group managing partner and co-founder Patrick Walujo, Bekraf deputy chairman Ricky Pesik and Go-Jek chief financial officer Kevin Aluwi.